DESIGN NEWS

Nordiska Galleriet introduces Don by Daniel Östman

The Don series by Daniel Östman consists of a sofa and an armchair with elegant form, balanced proportions, and a curated selection of textiles. Each piece is crafted in Italy with precision and refined stitching details to preserve its sharp character. The Don series is presented with a curated fabric collection of base textiles paired with accent fabrics.

Read more about the collection: Here

 

 

COMING SOON

Mankovsky Gallery

October 1 – 5

Mankovsky Gallery exhibits at Affordable Art Fair

Kosta Boda

October 2

Premiere of Mästaren – a documentary & tribute exhibition celebrating Bertil Vallien

The Macallan

October 9

Trendgruppen PR

November 11 – 14

Press week

HIGHLIGHTS FROM TRENDGRUPPEN PR

The Aurora

June 27-29 2025

The Aurora 2025

The Aurora lit up Norrvikens Trädgårdar in Båstad, hosting Scandinavia’s leading lifestyle and automotive event. The three-day event showcased over 350 exclusive cars, rare hypercars, and world-class yachts, alongside a new lifestyle area featuring design, technology, and future innovations. Trendgruppen PR proudly served as the official PR partner for The Aurora 2025.

ASUS

April 7 2025

ASUS at Milan Design Week

Trendgruppen PR was assigned to support ASUS during Milan Design Week through a Nordic influencer activation. We invited Scandinavian influencers and Swedish journalists to experience the exhibition Design You Can Feel. Key highlight was the captivating, interactive installation by Studio INI, where visitors could engage with AI-driven representations of their own movements.

Nordiska Galleriet

31 January 2025

Launch of NO GA news during Stockholm Design Week

Trendgruppen PR invited press, interior designers, and leading profiles for an exclusive breakfast and preview of exciting projects by Axel Wannberg, Sami Kallio, Front and Claesson Koivisto Rune. Axel Söderberg, owner & CEO of NO GA Group, shared exclusive insights into upcoming launches, setting the stage for an inspiring year ahead.

Beckers

2024/2025

Content creation for Beckers

Trendgruppen PR is the creative team behind Beckers yearly colour trend campaign. Our work for the 2025 campaign includes creative idea, concept, production, location, set design, styling and PR launch. The film and photo content will be used in multiple platforms such as website, social media channels and Becker’s customer magazine.

THE MACALLAN

15 October 2024

The Macallan Harmony IV

We celebrated the launch of the fourth release of The Macallan Harmony Collection – Vibrant Oak, at Michelin-starred restaurant Seafood Gastro, in a surrounding Inspired by Nature. Event production and guestlist management by Trendgruppen PR. 
Crafted without compromise. Please savour The Macallan responsibly.

DUX FOR NO GA

3 October

DUX for NO GA

To celebrate the launch of DUX for NO GA, Trendgruppen PR invited to a press launch and cocktail at Nordiska Galleriet. The morning started with a presentation for key journalists. During the evening, we celebrated with a cocktail for a selection of press, industry profiles and influencers.

ORREFORS

2 September 2024

Orrefors x Björn Frantzén

Trendgruppen PR invited journalists to a launch event for the new exclusive tableware series Orrefors x Björn Frantzén. The glass series features six types of glasses for inspired world-class dining experiences.

The Macallan

11 April 2024

Celebration dinner: The Macallan 200 years

Grandious 200th anniversary dinner in Eric Ericsonhallen in honour of Alexander Reid, founder of The Macallan. Event production, set design and guestlist management by Trendgruppen PR.

TRENDGRUPPEN INSTAGRAM FEED

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