Events

ARKDES

June 3 2026

ArkDes

Trendgruppen PR invited journalists, and profiles from the industry to ArkDes to experience four new exhibitions; Vacant Houses, Unboxing, The First and Last Thing We See, and Utomhusverket 2026.

OGEBORG

May 29 2026

Ogeborg design lunch

Trendgruppen PR invited journalists, interior designers and profiles from the industry to celebrate the collaboration between Ogeborg, Ung Svensk Form and the textile designer Esther Sailer.

KÄHLER

May 28 2026

Kähler summer lunch

Together with Kähler, Trendgruppen PR hosted a garden lunch for selected influencers to celebrate summer and the Hammershøi Summer collection. Event production, set design, catering and guest list management by Trendgruppen PR.

TRENDGRUPPEN PR

May 20 2026

Trendgruppen PR cocktail

Trendgruppen PR welcomed influencers and profiles from the lifestyle and design industry to a cocktail event during press week. Guests enjoyed sparkling wine and Dry Martinis served by Astoria in the new Orrefors x Björn Frantzén Martini glass.

TRENDGRUPPEN PR

May 19-21 2026

Trendgruppen PR design lunches

During press week, Trendgruppen PR invited architects, interior designers and stylists to inspiring lunches filled with meaningful conversations, networking, and design inspiration.

TRENDGRUPPEN PR

May 19-21 2026

Trendgruppen PR press breakfasts

Trendgruppen PR invited journalists, stylists and influencers to press breakfasts showcasing novelties from the participating clients.

TRENDGRUPPEN PR

May 19-29 2026

Trendgruppen PR press week

Trendgruppen PR presented news from Bricmate, Designtorget, DUX, Fiam, Globen Lighting, Kay Bojesen, Kvadrat, Kähler, Printworks, Rosendahl, Smeg, Stockholm Furniture Fair, Stockholm Design Week, The Aurora and photographer Carl Axel Andreas Lundberg.

SMEG

May 7 2026

Launch of Isola by SMEG

Trendgruppen PR arranged a press breakfast for journalists, stylists and architects followed by an influencer lunch to celebrate the launch of Isola from SMEG created in collaboration with Milan-based Stefano Boeri Interiors. Trendgruppen PR managed set design, catering and guest list.

The Aurora

April 14 2026

Press event The Aurora

Trendgruppen PR was responsible for inviting local media (print, radio) to the Aurora Partner-event taking place at Norrviken Gardens in Båstad mid-April. Trendgruppen PR arranged both the presstour and setting up radio interviews with key spokes people from the Aurora.

ORREFORS

March 26 2026

Orrefors x Björn Frantzén

To celebrate the launch of the Orrefors x Björn Frantzén collaboration, Trendgruppen PR hosted a press breakfast at Astoria for journalists, followed by an evening cocktail at Lilla A for influencers within design, lifestyle, and gastronomy. A warm thank you to everyone who joined us!

The Aurora

Mars 11 2026

Press Lunch at Villa Pauli

Trendgruppen PR invited journalists to Villa Pauli for a lunch hosted by The Aurora. The team presented news and highlights for The Aurora 2026, taking place June 26–28 at Norrvikens Trädgårdar in Båstad, together with the main partners BMW Group and J.P. Morgan Private Bank.

Rosendahl Design Group

February 25 2026

Press Breakfast and Influencer Lunch in Oslo

Trendgruppen PR arranged a Rosendahl Design Group press breakfast and an influencer lunch to introduce the S/S news from Rosendahl and Kähler, along with a curated selection of new pieces from Holmegaard, Bjørn Wiinblad, Lyngby Porcelæn and Kay Bojesen. Trendgruppen PR managed set design, catering and guest list. Location: Kvänum Oslo.

Rosendahl Design Group

February 18 2026

Press Breakfast and Influencer Lunch in Stockholm

Trendgruppen PR arranged a press breakfast and an influencer lunch to highlight the new Rosendahl marketing and brand concept “Make Moments Matter”. inviting a group of journalists and influencers. During the event, Rosendahl presented and showcased their SS26 novelties, highlighting the brand’s focus on meaningful everyday moments. Trendgruppen PR managed set design, catering and guest list.

Bricmate x Seafood Gastro

February 13 2026

Bricmate x Seafood Gastro

Trendgruppen PR initiated a collaboration between Bricmate and Seafood Gastro, where Bricmate installed a new kitchen island in the Michelin-starred restaurant. Trendgruppen PR invited influencers for a lunch and content for social media was produced.

ECHO

February 3-6 2026

ECHO exhibition 2026

During Stockholm Design Days 2026, ECHO premiered as a new curated design exhibition. Trendgruppen PR proudly served as the official PR partner, arranging a week of curated events, including a press breakfast for Swedish media, a press preview for international journalists, architect breakfasts, and various evening events.

Kvänum

February 5 2026

Kvänum cocktail during Stockholm Design Days

Since 2010, Trendgruppen PR has arranged the annual Kvänum cocktail, celebrating design and craftmanship. Event production and guest list management by Trendgruppen PR.

Kvadrat

February 4 2026

Press presentation during Stockholm Design Days

Trendgruppen PR had the pleasure of inviting Swedish press to a press presentation of IN NATURE WE TRUST – an immersive installation celebrating the launch of the new textile collection by Studio Patricia Urquiola for Kvadrat.

TRENDGRUPPEN PR

November 20 2025

Trendgruppen PR cocktail

Trendgruppen PR welcomed influencers and established profiles in the fashion and design industry to a cocktail in the exhibition. Thanks to everyone who stopped by – it was lovely seeing you all!

TRENDGRUPPEN PR

November 12 2025

Trendgruppen PR influencer lunch

During press week, Trendgruppen PR welcomed lifestyle and interior design influencers to an inspiring lunch from Mathias Dahlgren’s rye bread bakery, Green Rabbit, followed by a presentation.

TRENDGRUPPEN PR

November 11-14 2025

Trendgruppen PR press breakfasts

Trendgruppen PR invited journalists, stylists, interior designers and influencers to press breakfasts showcasing novelties from the participating clients.

TRENDGRUPPEN PR

November 11-21 2025

Trendgruppen PR press week

Trendgruppen PR presented news from Bemz, Bricmate, Designtorget, DUX, ECHO, Globen Lighting, Kay Bojesen, Kvadrat, Kähler, Magniberg, Printworks, Swedese, Tapwell and The Aurora.

KVADRAT FEBRIK X NOTE DESIGN STUDIO

November 20 2025

Myr & Mylla by Note Design Studio – Press Presentation

Trendgruppen PR invited journalist to a lunch and presentation at Note Design Studio. Jos Pelders, Managing Partner Kvadrat Febrik and Charlotte Ackemar, Note Design Studio presented the collection: Myr & Mylla.

KVÄNUM OSLO

November 6 2025

Kvänum Launches Frama Modules in Oslo

Trendgruppen PR invited a selected crowd of journalists, interior designers, architects and influencers to the Kvänum showroom in Oslo for the launch of Frama Modules by Kvänum.

KÄHLER

November 6 2025

Kähler Christmas influencer lunch

In November, Trendgruppen PR arranged a Pre Christmas lunch and invited influencers to experience the Kähler Hammershøi Christmas Collection.